Why News-Pull is no Solution for WhatsApp Newsletters

With the approaching end of WhatsApp newsletters, companies are looking for alternatives to prevent the loss of their WhatsApp newsletter audience. One solution is the switch to News-Pull. Here the subscriber must open WhatsApp, switch to the newsletter channel and send a message (for example, a letter). Only then will the subscriber receive the newsletter […]

Why buy the pig in a poke (or the cat in the bag)?

What pig? What poke? The proverbial pig in the poke (or cat in the bag) is the email newsletter and the purchase is the registration. Email newsletters are not a very exciting topic and yet important for many businesses to provide customers with information. Why? Newsletters are a great tool for businesses: you write an email […]

Customized Progressive Web Apps

The motivation to customize products comes from the fact that people like to modify things they bought according to their taste. It gives them a sense of ownership that is related to people’s psychology. Put simply: people like things more when they clearly say “it’s mine”. If you have your own app for your customers, […]

Progressive Web Apps make you independent

The HUAWEI ban of the US government has illustrated how volatile the Android App distribution system, i.e., Play Store, really is. The same is true for the iTunes App store. Whenever there is a single private company in control of the App distribution channel and this company is forced to follow sanctions, it cuts millions […]

Introducing the Boerseviertel App

We are proud to announce the brand new Boerseviertel App. The App is our first hybrid App that blends Progressive Web App technology with our active App framework. We invested heavily in the offline capabilities and are using Service Workers and local storage to provide a fully native experience to our users. The app itself […]

How good are PWAs for your Business?

The brand Paula’s Choice did an A/B test of their Progressive Web App (PWA). The result? A staggering 40 per cent increase in revenue and a 46 per cent rise in conversion rate. Besides the increased conversation rate, there was also a 55 per cent increase in product views and a 61 per cent increase […]

What is a Progressive Web App (and why should I care)?

Progressive Web Apps (PWA for short) use web technology to build apps that look like native apps. These apps offer user functionality like working offline, push notifications and can access device hardware traditionally available only to native mobile applications. Why should I care? In contrast to native apps, they cost less to build, since you […]

qonnect Instant Apps

Progressive Web Apps are now supported on all major mobile platforms. They load like web pages, but also support working offline, receive push notifications and can access device hardware. They provide a rich mobile experience, just like standard native apps. qonnect Instant Apps makes Progressive Web Apps available for everybody. You can create your own […]