Open post Tips to Use User Generated Content for Your Business - Marketer's Choice

Tips to Use User Generated Content for Your Business – Marketer’s Choice

According to a TurnTo Networks survey, 90 percent of consumers believe User-generated content (UGC) has a more significant impact on their purchasing decisions than advertising emails or even search engine results. If past marketing campaigns are to be considered, this holds entirely true. User-generated content has immense potential to assist you in your marketing journey....

Open post Twitter: not even Elon Musk is wealthy enough to bring absolute free speech to the platform – here’s why

Twitter: not even Elon Musk is wealthy enough to bring absolute free speech to the platform – here’s why

Elon Musk is the planet’s number one billionaire. If anyone can turn cyberspace into a heaven – or hell – of free speech “absolutism” via a US$44 billion (£35 billion) Twitter takeover, then surely he’s the man. Right? When free-market elephants like Musk or Jeff Bezos (who bought the Washington Post in 2013) take charge...

Open post privacy

Your sense of privacy evolved over millennia – that puts you at risk today but could improve technology tomorrow

Many people think of privacy as a modern invention, an anomaly made possible by the rise of urbanization. If that were the case, then acquiescing to the current erosion of privacy might not be particularly alarming. As calls for Congress to protect privacy increase, it’s important to understand its nature. In a policy brief in...

Open post Delusion

The New Net Delusion

In June 2009, large protests broke out in Iran in the wake of a disputed election result. The unrest did not differ all that much from comparable episodes that had occurred elsewhere in the world over the preceding decades, but many Western observers became convinced that new digital platforms like Twitter and Facebook were propelling...

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