Open post genius chomsky

Noam Chomsky turns 95: the social justice advocate paved the way for AI. Does it keep him up at night?

Noam Chomsky, the revered and reviled genius once famously described as “the most important intellectual alive”, turned 95 on December 6th. He is a monumental figure in modern linguistics, and only a slightly lesser deity in psychology, philosophy and political activism. His work establishing cognitive science as a discipline is so fundamental to the rise...

Open post Meta Pixel

How We Built a Meta Pixel Inspector

The first large-scale, crowdsourced study that monitors how Meta tracks people across the internet By: Surya Mattu, Angie Waller, Simon Fondrie-Teitler, and Micha Gorelick Introduction Have you ever shopped for a product online only to see the item appear ad nauseam in your Facebook or Instagram feeds? This is often the result of the Meta...

Open post The power of experiments

The Power of Experiments

Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you’ve probably been an unwitting participant in a variety of experiments also known as randomized controlled trials designed to test the impact of different online experiences. Once an esoteric tool for academic research, the randomized controlled trial...

Open post A/B Testing

Why is A/B testing important?

A/B testing is essential to identify strengths and weaknesses of your app or service to improve it. A/B testing is a variable-experimentation technique to compare two versions of the same thing to see which one performs better. For example, you can test two different landing pages, two different subject lines, or two different offers. The...

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Here’s why Artificial Intelligence is so power-hungry

Artificial intelligence is getting more expensive to develop, and the cost is growing faster than the energy efficiency of the models. This is because they are trained many times with different structures, and the best one is selected. For example a model called Bidirectional Encoder Representations from Transformers (BERT) used 3.3 billion words from English books...

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LAL – Little Activity Language

lal is a lightweight Service composition and execution language that is tailored towards the requirements of mobile infrastructures. lal has a considerable small set of abstractions that are easy to understand for people – in comparison with workflow languages like BPEL or YAWL. The latter are used to specify each step that is necessary towards...

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