Fallacies and Pitfalls in building (hybrid) Progressive Web Apps

We’ve rolled out our first wave of (hybrid) Progressive Web Apps (PWAs) to our customers during the last couple of weeks. Using a PWA based approach speeds up the development process for sure, however building hybrid PWAs which run a native web container had some challenges. Design Considerations Before we started to implement the hybrid […]

I want it all and I want it now

If you ask consumers what is most wantend and expected by online-retail (as Awin did in study in the UK [1]), same-day delivery comes out on top. Virtual changing rooms and plastic free packaging followed on the list. In particular, online shoopers like the simplicity of online shopping (21%) and the ability to be able […]

Ephemeral Apps

In the past, there was an app for everything. People were happy to download those apps. However, people evenually got tired from installing apps for everything. It’s easy to see why this has happened. Some apps did not live up to the expectations, other apps are often used sporadically for a very specific task. For […]

Lush is quitting Social Media

You might be familiar with Lush. It’s a lifestyle products company that sells soap and related products for personal wellbeing. Now this company has decided to quit social media for marketing purposes, citing “being tired of fighting algorithms in newsfeeds”. In terms of numbers, Lush was quite successfull: several 100k followers on Facebook, several 100k […]

Introducing the Boerseviertel App

We are proud to announce the brand new Boerseviertel App. The App is our first hybrid App that blends Progressive Web App technology with our active App framework. We invested heavily in the offline capabilities and are using Service Workers and local storage to provide a fully native experience to our users. The app itself […]

How good are PWAs for your Business?

The brand Paula’s Choice did an A/B test of their Progressive Web App (PWA). The result? A staggering 40 per cent increase in revenue and a 46 per cent rise in conversion rate. Besides the increased conversation rate, there was also a 55 per cent increase in product views and a 61 per cent increase […]

IKANGAI is a top App Development Company in Austria

Things are happening at a breakneck speed here at IKANGAI. Only a few days after we were selected as one of the top 30 blogs in Austria we were listed among the top App development companies in Austria. We’re happy and proud that our hard work is well recognized. Naturally we got a lovely bagde:

How to treat Customer Data as a Business

Finding new potential customers is of utmost importance for every business. As a business you must maximize the chance of getting into contact with potential customers and be ready when they make a business decision. If you don’t, somebody else will be ready instead of you. Paying to spy on customers In the age of […]