Wordle: How a simple UX Design just feels right
Every now and then, something simple changes our lives. The paperclip, Post-its or the iPod are just a few examples.
Author: Martin Treiber
The essential guide to server-side tracking
Digital marketers are starting to embrace server-side tracking, which is shaking up web analytics.
More action on your own website – how to increase your CTA
Anyone who owns or operates their own website strives to use various tools such as SEO optimization, emails, Google Ads, German cannabis stocks or social…
The quick Guide to Matomo Analytics
Matomo Analytics is a free and open source web analytics solution. It's a powerful alternative for Google Analytics, and has a strong focus on data protection.
How to make a good first Impression in Video Conferences
If the pandemics taught us one thing, it is how important effective communication to the sustainability and health of a company is.
How to make a good first impression?
"We judge other people in a nanosecond." After an first impression is formed, it is “very, very hard to change it.”
What are Play to Earn Crypto Games?
Play to earn is a concept in which a player earns crypto tokens by playing a game and can use these tokens to purchase in-game items.
How to analyse Heatmaps
If you want to analyse heatmaps, be sure to answer at least five questions. This makes sure that your analysis helps you optimizing your website.
Google kills FLoC and announces the Topcis API
With FLoC ("Federated Learning of Cohorts"), Google wanted to get rid of third-party cookies used for advertising tracking. But after wide opposition from other Internet users Google has ended its "FLoC” plans.
What is a GDPR-compliant Google Analytics Alternative?
Matomo is the most popular Google Analytics alternative. Matomo can be found on more than one million websites across 190 countries.