WhatsApp will let you shop directly from chats | Engadget

Facebook is extending WhatsApp with shopping features. While WhatsApp has had cataloge features in the past, they appear to be limited to that what Facebook’s now previewing. It’s not yet clear, how the system works, but it could be something along these lines: A user messages a business The business replys with a link to […]

Woolworths launches automated eStore in Melbourne

Woolworths in Australia is accelerating the delivery of online orders and potentially improve order accuracy by applying novel technology. The rollout starts with an automated eStore at its Carrum Downs supermarket in Melbourne. The goal is to reduce aisle congestion for in-store customers, since  Woolworths’ personal shoppers choose most items from inventory without having to […]

How can you support small businesses in the corona crisis?

Small businesses are particularly affected by the corona crisis. So exactly those that make up the special flair of your neighborhood. Now creativity and your help is needed to help them surviving in these times. What to do? The answer is simple at first. Order online – but locally. This means that you should order […]

Amazon is using coronavirus to expand its power – and not for the greater good | Julia Carrie Wong | Technology | The Guardian

Amazon might transform from “the everything store” to the only store. In the midst of the corona crisis Amazon is showing its power. It acts like a government by mass hireing people and raising wages.  Also, it regulates the market: Amazon decided to stop accepting non-essential products from third-party sellers. This hurts smaller businesses  who […]

Trends, Costs and Benefits of mobile Shopping Apps

Having an App for your business is much more than “nice to have”. Basically, with your business App you engage your customer base and drive your sales. Trends Recent numbers by Apptopia show a strong trend towards shopping apps. Worldwide downloads grew to 5.70 billion in 2018, a plus of nearly 10% over 2017. Android […]

Tesco Go comming?

British chain Tesco is apparently working on developing convenience stores that work similar like Amazon Go: people can just walk in, put items into their bags and leave. Akin to Amazon Go payment happens automatically after they left the store. This was reported by The Telegraph that furthermore claims that Tesco is working with Israeli […]

The Best Books on Marketing | Five Books Expert Recommendations

Seth Godin talks about marketing and the changes that happened to this field. It’s an interview absolutely worth reading. So are the five books he recommends: Syrup by Maxx Barry When Scat comes up with the idea for the hottest new soda ever, he’s sure he’ll retire the next rich, savvy marketing success story. But […]

What do customers want from your business?

I’ll give you the answer right away: convenience. What is striking, it’s difficult for businesses to see their services with the eyes of their customers. There’s a huge gap in what businesses concieve as important and what customers think is important. It often starts at right the top: executives have no idea how their services […]