As EDGE computing matures, we will see a broad adoption in retail – actually I’d go as far to say that it is simply inevitably. And here’s why. In times, where timing is everything, businesses cannot afford to miss opportunities to communicate with customers at the right time. Imagine a customer passing your shop. With...
Author: Martin Treiber
Self-Checkout in Brick and Mortar Stores
A crucial part of every customer journey is the checkout process. Imagine for a minute that the online checkout would mimic the process that customers experience every day in brick and mortar stores. The resulting checkout process would require several steps that are awkward, to say the least. First of all, you’ll have to move...
Connecting Online with Offline via mobile App
Connecting the online with the offline world is something deemed essential for the brick and mortar businesses in the very near future. The challenge is now how to actually implement this connection. Retail giants like Amazon have already a clear vision how this connection looks like: they build shops (Amazon Go) that are able to...
SOLOMON – Social Local Mobile Indoor
Contrary to many predictions from the past, brick-and-mortar stores are still existing and are not going anywhere anytime soon as they are integral for a customer’s shopping experience. In fact, Amazon, probably THE online shopping platform started rolling out physical book stores and purchased the whole foods chain very recently – working on combining the...
Why EDGE Computing is hot
If you followed a recent announcements of the big IT companies like Microsoft, Google, Apple, Facebook or Amazon odds are that you heard a lot about Artificial Intelligence, Conversational Interfaces, Natural Language Processing or Augmented/Virtual Reality. There seems to be a consent among these companies that we’ll see intelligent assistants built into all kind of...
