The phrase “AI is eating software” refers to how AI systems are rapidly transforming or even replacing traditional software development and operational processes. This concept mirrors Marc Andreessen’s famous quote from 2011, “software is eating the world,” in which he pointed out how software was becoming central to virtually every industry. Now, AI is beginning...
Tag: Klarna
Klarna’s Bold Move: What It Means for the Future of SaaS in the Enterprise
In a bold move, Klarna recently announced they are moving away from using well-established SaaS platforms like Salesforce and Workday. Instead, they are relying on an internal AI-driven solution to replicate — and, in some cases, surpass — decades of customization and workflow automation offered by these industry giants. This shift raises a critical question...
Klarna: Cutting Costs and Boosting Campaigns with AI
Klarna, the AI-powered global payments network and shopping assistant, is not just good at making your shopping easier – it's also a wizard at cutting marketing costs. In Q1 2024, Klarna managed to chop its sales and marketing spend by 11% while running more campaigns and keeping their marketing fresh and funky. And guess what?...
What is the Klarna Super App?
The Swedish fintech Klarna has an app that offers the buyer everything: shopping, checking accounts and payment methods. Words like “revolution” are part of the normal vocabulary of Sebastian Siemiatkowski, the founder of Klarna. Klarna, is currently one of the most successful fintechs in all of Europe. Investors valued the start-up, which started as a...
