Artificial intelligence and machine learning have the potential to contribute to the resolution of some of the most intractable problems of our time. Examples include climate change and pandemics. But they have the capacity to cause harm too.
Not a day passes without a fascinating snippet on the ethical challenges created by “black box” artificial intelligence systems. These use machine learning to figure out patterns within data and make decisions – often without a human giving them any moral basis for how to do it.
The ecommerce term Conversion funnel describes the various stages of a buyer's journey that leads to a purchase
The team that participates during the discovery phase is a key factor in your product’s success. The project’s complexity, goals and the number of…
The discovery phase is a process of collecting and analysing information about the project. It precedes the development process and allows getting a…
The Internet’s first two decades, roughly from the 1980s to the early 2000s, was built on open protocols and managed by the community.
Availability heuristic was first introduced in 1973 by psychologists Amos Tversky and Daniel Kahneman in the paper titled “ Availability: A Heuristic for…
Companies that refuse to accept the new reality of remote and hybrid work (without good reasons) will start to look out of date , especially as the…
A customer engagement strategy is of paramount importance for your business. There are several key elements that you have to take into account when you…
Customer engagement is a very popular buzzword for online businesses. It measures a brand’s interactions with customers at all touchpoints during their…
