What is server-side tracking?
With the expiration of third-party cookies, shorter lifespan of Safari's first-party cookies and increased privacy requirements, decision-makers are more concerned about accuracy of their advertising data.
Author: Martin Treiber
Thank you for Voting for us!
We’ve participtated in the FedEx Small Business Grant Competition. We’ll know at the end of January if we won the People’s Choice Award. I’d like to take the opportunity and give a big thank you for showing your confidence in our company and for giving us your vote. You all have encouraged us to push...
Six big digital trends to watch in 2022
According to recent McKinsey research, 2021 was a year of transformation: people, corporations and society began to look ahead to influencing their futures rather than just surviving the present.
The QR Code as abstract Key to the Physical World
The QR code was key to public participation in 2021. It is a visual phenomenon that can be seen as the opposite of art, but it also fulfills the old dream of abstract painting.
Making virtual assistants sound human poses a challenge for designers
There’s a scene in the 2008 film Iron Man that offers a glimpse of future interactions between human and artificial intelligence assistants.
What is a Decentralized Autonomous Organisation (DAO)?
A decentralized autonomous organisation, or DAO, refers to a company that is managed in a decentralized way using blockchain-based smart contracts.
Hearables: wearable tech for your ears
Hearables are wireless smart micro-computers with artificial intelligence that incorporate both speakers and microphones. They fit in the ears and can connect to the internet and to other devices, and are designed to be worn daily.
Ten App Trends for 2022
In 2022 we’ll see the continuation of several trends that have been around in 2021 like for example Super Apps and Progressive Web Apps. Also Voice User Interface and personal assistants will continue to grow in usage on mobile devices.
Artificial intelligence carries a huge upside. But potential harms need to be managed
Artificial intelligence and machine learning have the potential to contribute to the resolution of some of the most intractable problems of our time. Examples include climate change and pandemics. But they have the capacity to cause harm too.
We invited an AI to debate its own ethics in the Oxford Union – what it said was startling
Not a day passes without a fascinating snippet on the ethical challenges created by “black box” artificial intelligence systems. These use machine learning to figure out patterns within data and make decisions – often without a human giving them any moral basis for how to do it.
