Direct-to-consumer marketing (D2C) is promoting and selling a product or service directly to consumers. This cuts out the need for any intermediaries, since you as a company have direct contact with your customers. This strategy is rapidly gaining popularity since the business landscape is starting to change. One reason is that by cutting out the...
Month: February 2021
5 Data Processing Challenges Resolved for Data Scientists
Data processing is an essential step in analyzing large volumes of data and get the right insights to make key business decisions. Not only are data scientists expected to find ways to wade through the vast volume of data that businesses are receiving every day, but they also have to put it together in ways...
How Location Pings are used to identify People storming the US Capitol
It was shocking when a mob stormed the U.S. Capitol on January 6th. In the aftermath of this event, data (mostly pictures and videos) from the social network Parler was used to create timelines for the activities of individuals and ultimately to identify them. But now another data set has emerged from a different source...