Open post How to speed test your website

How to speed test your website

Speed is a key factor in determining if your website can achieve its goal conversion rates and provide a pleasant user experience. Your visitors are used to not waiting for websites to load. A user will go to back to the Google search result if your website is slow to open. Your site will be...

Open post How to check your EMail sending Reputation

How to check your EMail sending Reputation

A strong email sender reputation is for obvious reasons very important. Unfortunately, there is not one score or value that can describe your sending reputation across all mail providers. It depends partially how your subscribers react to your messages. Your reputation as a sender will decline if you have a lot of spam complaints. Future...

Open post App Content Generation for your App

App Content Generation for your App

It is crucial for a business to be in people's minds when they decide to purchase products or use services. This is the primary purpose of advertising and marketing: to ensure that your business is always within reach. Social media platforms allow you to target audiences and automatically send campaigns to the right people at...

Open post Instagram is testing Full Screen Content

Instagram is testing Full Screen Content

TikTok's signature user interface feature is full screen vertical video. Instagram is currently testing a feature that offers a similar immersive experience and puts video front and center. The subtext is, that Instagram continues its quest to grab our attention away TikTok. Meta, the parent company of Instagram, stated last week in its earnings call...

Open post What is Digital Transformation?

What is Digital Transformation?

In a rapidly developing digital world, organisations are under pressure to keep up with the competition and meet the ever-changing needs of their customers. To stay ahead, they need to find ways to evolve and transform their business models, processes and operations. This is where digital transformation comes in. Digital transformation is the integration of...

Open post What is a microsite

What is a Microsite?

A microsite is a web page or small website made to promote a company’s product, service, campaign, or event. Microsites typically use a different domain or subdomain from the main company website and include links back to the main website, but act as a separate entity for the brand. Microsites can help brands achieve a...

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