The End of Political Advertising on Social Media?

Twitter has announced to block all political advertising with November. Although it is still unclear how this is implemented in practice and what qualifies as a political advertising, one thing is clear: the times when  political parties have simply bought advertising on social media sites are probably over.

This also because of Cambridge Analytica, that has driven manipulative political campaigns and why Facebook has come under pressure. Facebook’s activities to prevent fake news from spreading does not go far enough for the political leaders in the US. This can be seen very clearly by the example of Alexandria Ocasio-Cortez, who grilled Mark Zuckerberg during a hearing.

Political parties have to look for alternatives to stay in touch with your “fans” or voters. We at IKANGAI  offer Q’News to help political parties to get in direct contact with potential voters. A big advantage is the GDPR compliance and the simple installation of Q’News: just saving the link on the homescreen of the mobile is enough.

If you want to connect with us, just open the link on your mobile and add the link to homescreen. It’s as simple as that.

Unfortunately, political parties cannot buy contacts on our platform. They have to convince people to connect with them. But this should be one of the core competencies of a political party after all.

Photo by Pixabay from Pexels

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