Google is on a quest to eliminate third-party cookies. Third party cookies are important for advertisers to track users and deliver targeted ads. It is one of key ingredients of the "free internet": many pages use ads to finance the production of their digital content. Google is the largest advertising company in the world and...
Tag: Chrome
How to Survive the Cookie Apocalypse
Google announced in August 2019 that it would be getting rid of third party cookies. This refers to any cross-website tracking, or ad tech used to store user information in order to create targeted advertisements when a user visits your site. This is commonly known Cookie Apocalypse, since ad-tech companies rely on third-party cookies as...
