Data comes with a price: It must be collected, stored, and analyzed. This includes storage, IT and apps. It is not a source of revenue for digital marketers until it’s activated. Even then, the return on investment may take time. Still, it is more valuable than gold. Data can help you find customers and understand...
Tag: analysis
Uber’s Path of Destruction – American Affairs Journal
A very readable analysis of Uber: Since it began operations in 2010, Uber has grown to the point where it now collects over $45 billion in gross passenger revenue, and it has seized a major share of the urban car service market. But the widespread belief that it is a highly innovative and successful company...
