Subscription or no subscription? Companies selling Apps face a tough decision. One one hand, customers don’t like to add another monthly subscription, because they already have so many. They question if an App subscription is really worth it, even if it’s only a few dollars. On the other hand, App developers simply need to finance […]
Category Archives: app
Apple demands cut from Airbnb and ClassPass
Apple has demanded to take a 30% cut of sales made in the apps of Airbnb and ClassPass for virtual experiences. ClassPass provides a booking service for classes at local gyms. But due to the global situation, gyms were forced to offer virtual classes instead and ClassPass went on passing 100 percent of sales directly […]
What are the advantages of having your own app?
Many businesses do not (yet) have their own app. Why bother if you can use existing platforms for many aspects of communicating with customers? The answer is simple: your own app is your own TV station. As a businesses, you determine what your customers see. There is no competition and your customers are not distracted […]
The effect of Covid19 on apps using the example of the Morawa app
With the Corona crisis, many companies were forced to move their activities to the online world. After 100 days we can now take stock. The Morawa App With our customer Morawa, you can clearly see the effect that the lockdown had. By mid-March, Morawa had to close all branches and was only able to gradually […]